跨境电商新动向：物流费用猛增，亚马逊FBA顺利恢复入仓操作指南年度4月报告

eBay公司发布了2020年第一季度的财务报告。报告显示，该季度eBay的净营收为23.74亿美元，同比微降2%。其来自于持续运营业务的净利润为4.85亿美元，同比下降6%。尽管某些业务表现有所下滑，但其在某些领域的净利润实现了增长。若不计入某些一次性项目的影响，其净利润仍表现出稳定的增长趋势。天泽信息公司在其发布的Q1财报中也展示了强劲的增长势头。该公司的营业总收入同比增长了超过八倍，净利润也实现了显著增长。这种增长主要得益于其子公司有棵树财务数据的合并报表。同样地，跨境通也在其发布的年报中展现出了坚实的业绩表现。虽然在疫情影响下部分业务受到挑战，但总体上仍然维持了稳健的营收和盈利表现。兰亭集势在最近的财报中也取得了令人瞩目的成绩，特别是在收入和利润方面实现了显著增长。而有棵树母公司天泽信息的业绩也有大幅度的提升，这得益于其扩大业务范围并成功整合了新收购的子公司。与此一些公司则面临着业绩亏损的挑战，如价之链母公司浔兴股份在疫情期间遭受了亏损压力。

【疫情动态更新】

中国标准的KN95口罩近日获得了美国的官方正式认可。西班牙也已公布中国口罩的相关标准可以替代欧洲标准。全球已有多个国家为应对医疗器械的紧急需求而采取了降低或免除医疗器械进口关税的措施。欧盟也在打击可疑的CE证书行为，并警告多家“认证机构”。美国FDA公布了获得经济使用授权的中国口罩生产企业名单，共有74家企业上榜。印度则在封城期间再次禁止电商公司销售非必需品。海关总署的数据显示，一季度涉及医疗物资进出口的企业数量有明显增长。商务部对于口罩出口的新规定也开始实施，非医用口罩出口需要符合特定标准并提交相关声明。对于个人邮寄出境的自用物品，海关回应称无需提供医疗器械注册证或进行商品检验。

【政策更新速递】除了上面关于口罩出口的举措以外，，其他一些国家和地区如印度在面对电商公司在封城期间的业务挑战时做出了相应决策。同时海关总署也公布了关于企业注册和进出口值的数据报告，显示医疗物资进出口企业在疫情期间得到了快速增长。这些政策动态反映了各国在应对疫情挑战时的灵活应变和积极响应态度。近期，国务院联防联控机制新闻发布会上，海关总署卫生检疫司副司长宋悦谦发表声明，对于个人通过邮寄快递渠道寄递出境的自用物品，若在规定限制内则不属于出口货物，无需按照公告要求提供医疗器械注册证或进行商品检验。

海关总署 recently issued a public notice about exporting goods related to medical supplies. According to the "Customs Law of the People's Republic of China" and its implementing regulations, the General Administration of Customs has decided to implement commodity inspection on medical supplies with customs commodity numbers such as "" from the date of this announcement.

On April 26th, the State Council's Joint Prevention and Control Mechanism held a news conference on the theme of "Strengthening Quality Supervision of Medical Supply Export". The comprehensive business department director of the General Administration of Customs pointed out that the recent announcement by three departments is to further clarify the supervision of optimizing the production, circulation, and export of masks. In addition to submitting electronic or written joint statements from both parties, other customs procedures and processes remain unchanged. Exporters also need to truthfully fill in the actual production enterprise name and code in the "production and sales unit" column, as well as other declaration elements such as "medical/non-medical", product name, specification, and model to facilitate smooth customs clearance.

The State Administration for Market Regulation recently launched a special rectification action for certification in the field of mask production and other epidemic prevention supplies. Since April 5th, it has carried out a special rectification campaign for certification activities in the field of mask and protective clothing production and other epidemic prevention supplies nationwide, focusing on crackdown on false certification, certificate buying and selling, etc. At the same time, the State Administration for Market Regulation also released a "Guide to Certification Information for Masks and Other Epidemic Prevention Products Exported to the EU and US Markets".

For medical masks and other 5 types of products, those who have not registered cannot issue export sales certificates. From April 1st, when exporting products such as COVID-19 testing reagents, medical masks, medical protective clothing, ventilators, and infrared thermometers, enterprises must provide a written or electronic declaration that they have obtained China's medical device registration certificate and meet the quality standards of import countries. Customs will release based on the approval of the drug supervision and management department's medical device registration certificate.

The date of the Canton Fair has been decided and will be held online. The State Council has decided to set up 46 new cross-border e-commerce comprehensive pilot areas based on the existing 59 pilot areas. In response to the serious situation of global epidemic spread, the 127th Canton Fair will be held online in mid-June. Through advanced information technology, it provides online product display, round-the-clock online promotion, supply-demand matching, online consultation and other services to build an online foreign trade platform for high-quality and featured products, allowing Chinese and foreign merchants to place orders and do business without leaving home.

Other than these developments in the market also include changes in postal services due to the impact of COVID-19 on international transportation costs. Meanwhile, specific e-commerce platforms like Amazon are also facing changes in their policies regarding the sale of certain products like N95 masks, as well as adjustments in their delivery policies and priorities.近期亚马逊调整费用策略及政策解读

近日，亚马逊平台传来了不少新的费用和政策消息，引起了商家的广泛关注。对于美国站及欧洲站的中国卖家而言，一个利好的消息是亚马逊将免除3月和4月部分的库存费和仓储费。这一举措旨在帮助卖家缓解因疫情带来的经济压力。

亚马逊商城推出了一项公平定价政策。该政策旨在保护消费者免受不公平高价和误导性定价的侵害。若发现有卖家存在过分抬高价格的行为，亚马逊将采取措施，包括移除报价或暂停卖家账户。受全球新冠肺炎疫情影响，部分商品成本上升，亚马逊预计部分商品价格也将相应调整。

亚马逊的运营策略也在逐步恢复中。从4月14日起，亚马逊开始重新允许第三方卖家运送非必需品至仓库。虽然产品数量受到限制，但此举确保了大多数销售合作伙伴能够继续将货物运至亚马逊仓库。

值得一提的是，亚马逊美国站的货件创建要求也在不断更新。自4月18日起，将有更多商品符合创建货件的条件。尽管如此，符合要求的商品仍需遵循数量限制等规定，以确保优先配送当前消费者最急需的商品。商家可以通过“补充库存”页面和“补货报告”了解具体要求。

在地区性新闻中，法国的亚马逊仓库解封问题备受关注。据消息称，由于法国疫情的缓解，亚马逊法国站的仓库预计在特定日期后重新开放。这一变化也反映了全球疫情形势的积极转向。

值得一提的是，除了运营调整外，亚马逊还对派送策略进行了调整。受疫情影响，亚马逊计划从6月开始暂停在美国派送第三方平台的订单，以更好地应对自有平台的购物需求。这一举措显示出亚马逊在应对疫情冲击时的策略调整。

除了亚马逊外，其他电商平台也在积极应对疫情带来的影响。例如，eBay发布了针对英国卖家的保护措施，以确保因疫情导致的邮递服务延迟或中断不会对卖家业务造成负面影响。韩国eBay的年销售额也取得了显著增长，显示出电商市场的强劲复苏势头。

值得注意的是，尽管部分地区仓库的运营正在逐步恢复中，但仍有一些地区的物流中心尚未完全恢复运营。如法国的亚马逊物流中心在法院裁决后暂时停止运营。这也提醒着商家在关注销售的还需密切关注物流动态和政策变化。

亚马逊还开通了新的跨境物流航线。该航线连接中国和日本，为卖家提供了更便捷的货物运送方式，可直送货物进入亚马逊日本FBA仓库。这一举措有助于加强亚洲市场的电商连接和物流效率。

（文/张毅 整理报道）